The Significance of Professional Headshots for Personal Branding
Professional headshots are an important aspect of personal branding and can make a significant difference in how you are perceived in the business world. A well-done headshot can convey confidence, competence, and professionalism, while a poorly-done one can do the opposite.
In today's digital age, it's likely that the first impression someone will have of you will be through a headshot on your website, LinkedIn profile, or social media accounts. As such, it's important to invest in a high-quality, professional headshot that accurately represents who you are and what you do.
Here are a few key reasons why professional headshots are so important:
First impressions count: As mentioned, the first thing someone will see when they come across your online presence is your headshot. This means that it's crucial to make a good first impression. A professional headshot can help you appear confident, approachable, and competent, which can go a long way in building trust and credibility with potential clients and colleagues.
Stand out from the competition: With so many people competing for the same job or business opportunity, it's important to differentiate yourself from the crowd. A professional headshot can help you stand out or cut through the mix as they say, and make a memorable impression. It can also help you look more polished and professional compared to others who may not have invested in a professional headshot.
Showcase your personality: A professional headshot is more than just a photo of your face. It's an opportunity to showcase your personality and give people a sense of who you are. A good headshot will capture your unique features and expressions, and convey your energy and passion.
Build trust: As mentioned, trust is a crucial factor in building relationships and doing business. A professional headshot can help build trust by showing that you take your personal brand seriously and are committed to presenting yourself in the best light possible.
Improve your online presence: A professional headshot can also improve the overall appearance and credibility of your online presence. For example, if you have a LinkedIn profile, a high-quality headshot can help you stand out in search results and make you more likely to be found by potential clients or employers.
So, how do you get a great professional headshot? Here are a few tips:
Our Client - Los Osos Real Estate Agent - Sarah
Choose a professional photographer: It's important to invest in a professional photographer who has experience taking headshots and knows how to capture the best angles and lighting. A good photographer will be able to guide you through the process and help you feel comfortable and confident in front of the camera.
Dress appropriately: It's important to dress in a way that reflects your personal brand and the image you want to convey. Avoid anything too flashy or casual, and opt for a professional outfit that is appropriate for your industry.
Prepare your hair and makeup: Make sure your hair is styled and your makeup is applied in a way that is professional and appropriate for your industry. If you're not comfortable doing your own hair and makeup, consider hiring a professional to help you get the look you want.
Practice good posture: Good posture can make a big difference in the way you look in your headshot. Stand up straight, keep your shoulders back, and avoid crossing your arms or legs. This will help you look confident and approachable.
Our Client - San Luis Obispo Real Estate Agent - Elektra
In conclusion, professional headshots are an important aspect of personal branding and can make a significant difference in how you are perceived in the business world. Whether you're a freelancer, business owner, or job seeker, investing in a high-quality headshot can help you stand out, build trust, and improve your online presence.
So if you're in need of a professional headshot, consider working with 805.media. We will help you get the high-quality, professional headshot you need to make a great first impression and stand out in the business world. So, if you want to elevate your personal brand and improve your online presence, consider investing in a professional headshot from 805.media.
Boost Your Construction Business with Professional Crew and Team Photos
Our Client - Air Rite - Atascadero, California
At 805.Media, we understand the importance of having high-quality, professional business photos for your crew and team. As a general contractor, you know that the first impression your company makes is crucial to attracting new clients and building trust with your current ones. That's where we come in.
Our Client - Air Rite - Atascadero, California
Our team of experienced photographers specializes in capturing the personalities and professionalism of your crew and team. We know how to highlight their skills and expertise, showcasing the value they bring to your business.
Our Client - Air Rite - Atascadero, California
But it's not just about having great-looking photos. We also understand the importance of timely and efficient service, especially in the fast-paced world of construction. That's why we offer a hassle-free experience, working with you to schedule a photoshoot at a time that works best for your team.
Our Client - Air Rite - Atascadero, California
Once the photoshoot is complete, we provide you with a selection of high-resolution images that can be used for your website, social media, marketing materials, and more. We understand that every business is unique, which is why we offer a range of packages to meet your specific needs and budget.
Our Client - Air Rite - Atascadero, California
In addition to crew and team photos, we also offer a range of other services for general contractors, including site photography, project portfolio shots, and headshots for key team members.
Our Client - Air Rite - Atascadero, California
At 805.media, we pride ourselves on delivering exceptional results that help your business stand out from the competition. So if you're in need of professional business photos for your crew and team, give us a call or shoot us an email to learn more about how we can help.
The Importance of a Yearly Team Photo Session for Small Businesses: Building Team Cohesion and Promoting Your Business
Our Client - Sarah Landon Design
As a small business owner, it's important to recognize the value of a yearly team photo shoot. Not only is it a great way to document the growth of your business, it can also serve as a powerful tool for building team cohesion, promoting your business, boosting employee morale, facilitating team building, and enhancing your social media presence.
Our Client - Sarah Landon Design - Whitney
Our Client - Sarah Landon Design - Whitney
First and foremost, it helps to unite your employees and give them a sense of belonging. When everyone is included in the same photo, it helps to build a sense of team cohesion and reinforces the idea that everyone is working towards a common goal. This is especially important in a small business setting where everyone's contributions can have a big impact!
In addition to building team cohesion, team photos can also be used as a promotional tool. It can be featured on your website, social media, or even as part of your marketing materials. It helps to humanize your business and show customers who is behind the scenes making things happen. A team photo can also present a professional image to your customers and clients, showing that you value your team and are proud of the work that they do.
Our Client - Sarah Landon Design - Josie
Our Client - Sarah Landon Design - Gaby
Taking yearly team photos is also a great way to document the growth of your business. As your company expands, it can be easy to lose track of who has been a part of your team. A yearly team photo is a tangible way to keep track of all the people who have contributed to your success.
But the benefits of a team photo session go beyond just the practical. A team photo is also a timeless keepsake that will allow you and your employees to look back and remember the people and the moments that made your business what it is today. It's a chance to create lasting memories and celebrate the hard work and dedication of your team.
Our Client - Sarah Landon Design - Grace
Our Client - Sarah Landon Design - Grace
Planning and taking a team photo can also be a fun and enjoyable team building activity. It's a chance for everyone to come together and bond, even if it's just for a short period of time. In today's digital age, having a strong social media presence is also important for businesses of all sizes. Once the photos are delivered they can be used on your social media profiles to help connect with your audience and show the human side of your business.
It can be a good idea to change outfits for team photos if you want to have a variety of looks and styles represented in the photo. This can be especially useful if the team has a diverse range of personalities and styles, or if the company has a specific image or branding that it wants to convey. Changing outfits can also allow team members to feel more comfortable and confident in the photo, as they can choose an outfit that they feel best represents their personality and style.
However, it's important to keep in mind that changing outfits can also add time and complexity to the photo shoot, as team members will need to change in and out of different outfits. It's a good idea to communicate with the team in advance about the planned outfits and any requirements or guidelines that need to be followed. It can also be helpful to have a designated area for changing and to have a few extra outfits on hand in case of any last-minute changes or accidents. Overall, whether or not to change outfits for team photos will depend on the specific goals and needs of the business or organization.
Team photos typically feature a group of people, usually employees of a company or members of an organization, posed together in a formal or informal setting. Individual photos can be taken in a variety of settings, ranging from formal headshots to more casual shots that show a person's personality or interests.
Our Client - Sarah Landon Design - Sarah - Individual Shots
Don't forget that team photos can also be used for recruitment purposes! By showcasing the company's team and culture, photos can help to attract potential job candidates and give them a sense of what it's like to work at the company. This can be a great way to find top talent and build a strong and diverse team.
Our Client - Sarah Landon Design - Whole Team
In conclusion, investing in a yearly team photo is a simple but powerful way to build team cohesion, promote your business, document growth, create lasting memories, present a professional image, boost employee morale, facilitate team building, and enhance your social media presence. All of these factors can ultimately contribute to the success of your small business.
Why Professional Product Photography is so Important
Our Client - Perfect Closing Gift
At 805.MEDIA, we understand the importance of high-quality product photography for businesses. Located in San Luis Obispo, California, we specialize in providing professional product photography services to companies of all sizes.
When it comes to selling products online or in print, the visuals are crucial. Customers rely on product photos to make informed purchasing decisions, and high-end product photography can make all the difference in attracting and retaining customers.
Professional product photographers have the skills and equipment necessary to showcase your products in the best possible light. They have a keen eye for detail and know how to angle and style products to highlight their best features. They also have access to top-of-the-line cameras and lighting equipment, which allows them to capture high-resolution, color-accurate images that showcase your products in the most attractive way.
In addition to having the necessary technical skills, professional product photographers also have the ability to bring your vision to life. They can work with you to understand your brand aesthetic and create images that align with your marketing goals.
But high-end product photography is about more than just taking a good picture. It’s about creating a cohesive, professional image for your brand. Inconsistent or low-quality product photos can damage your brand’s credibility and turn potential customers away. Hiring a professional product photographer ensures that all of your product photos are consistent and of the highest quality, which can help build trust and credibility with your customers.
Professional product photographers also have the knowledge and experience to handle complex lighting and setup requirements. They can shoot products in a studio setting or on location, and have the ability to work with a variety of materials, including reflective and transparent objects. This level of expertise and flexibility is essential for businesses that sell a range of products or need to showcase products in a variety of settings.
In addition to capturing high-quality images, professional product photographers also offer retouching services to ensure that your product photos look their best. High-end retouching involves carefully adjusting the colors, contrast, and other elements of the image to create a polished, professional look. This can include removing blemishes or imperfections from the product, enhancing the colors and tones, and removing any distractions from the background.
Retouching is an important step in the product photography process and can make a significant difference in the final image. By working with a professional product photographer who offers retouching services, you can be confident that your product photos will look flawless and truly showcase the beauty and quality of your products. At 805.MEDIA, we offer high-end retouching services to ensure that your product photos are perfect and ready to be used in your marketing efforts.
Finally, high-end product photography is an investment in the future of your business. Professional product photos can be used for a variety of purposes, including e-commerce, print marketing materials, and social media. By investing in professional product photography upfront, you’ll have a library of high-quality images that you can use to promote your products for years to come.
At 805.MEDIA, we pride ourselves on our attention to detail and ability to create stunning product photos that showcase your products in the best possible light. We work with businesses of all sizes to create professional, cohesive product photography that aligns with your brand aesthetic and marketing goals. Contact us today to learn more about how we can help elevate your product photography.
The Top 5 Reasons Your Small Business Needs Its Own Website: Don’t Rely Solely on Social Media
As entrepreneurs, we’ve all been in a position where we’ve had a brilliant idea for a business and immediately think about setting up an online presence. It’s natural to want to get your brand out there as quickly as possible, and it’s easy to assume that setting up a few social media accounts and a Gmail account for your business will be sufficient.
All of the above steps are easy…
However, it’s important to take a step back and consider the long-term implications of this approach. While it may seem quick and easy in the short term, it’s important to have a solid foundation for your online presence in order to reach and engage with your target audience effectively. This means taking the time to properly research and plan out your online marketing strategy, rather than simply setting up a few accounts and hoping for the best. By putting in the effort to establish a strong online presence from the outset, you’ll set yourself up for success in the long run.
As a small business owner, it’s essential to have a strong online presence to attract and retain customers. While social media platforms can be a valuable tool for reaching and engaging with your audience, relying solely on social media to represent your business is a risky strategy. Here are five reasons why every small business needs its own website.
1 Professionalism: Having a website demonstrates to potential customers that your business is legitimate and professional. It shows that you are committed to your brand and are willing to invest in it. On the other hand, relying solely on social media may give the impression that your business is not as established or serious.
2 Control: When you have your own website, you control the content, design, and functionality. You can tailor the website to your business’s specific needs and goals, rather than being limited by the constraints of a social media platform. This allows you to present your business in the best light and showcase your products or services in a way that is most effective.
3 Credibility: A website adds credibility to your business. Potential customers are more likely to trust a business with a website than one that only exists on social media. A website provides a level of permanence and reliability that social media cannot.
SEO - Search Engine Optimization
4 Search engine optimization (SEO): Having a website allows you to optimize your content for search engines, which can help improve your search ranking and make it easier for potential customers to find your business. While it is possible to optimize your social media profiles for SEO, having your own website gives you more control and flexibility in this area.
5 Marketing and communication: A website is a central hub for all of your marketing and communication efforts. It provides a place for customers to learn more about your business, access important information, and make purchases. You can use your website to promote special offers, events, and new products.
Additionally, a website allows you to collect customer information, such as email addresses, which can be used for email marketing campaigns.
If you're a small business owner in need of a new website or a redesign of your current site, consider hiring Palm Street Web, a boutique web design agency that specializes in small business websites. Palm Street Web has the skills and expertise to create a visually appealing, user-friendly, and fully functional website for your business. Not only will their team help you create a website that accurately reflects your brand and effectively communicates your message to your target audience, but they will also ensure that your website is optimized for search engines to increase your online visibility and bring more traffic to your site.
In addition to their design and development skills, Palm Street Web can save you time and hassle by handling the technical aspects of building and maintaining your website. Their team can provide ongoing support and maintenance to ensure that your website stays up-to-date and functions smoothly. By hiring Palm Street Web, a professional web design agency, you can focus on running your business while they take care of the technical details of your website. Overall, hiring Palm Street Web can save you time, hassle, and potentially even money in the long run.
In conclusion, a website is an essential tool for any small business. It helps establish professionalism, credibility, and control, and it provides a central hub for marketing and communication. While social media can be a valuable tool for reaching and engaging with customers, it should not be relied upon as the sole means of representing your business online. Investing in a website will pay off in the long run and help ensure the success of your small business.
How To Feel at Ease in Front of The Camera
If you are feeling nervous about an upcoming photoshoot, you probably don’t have scopophobia, which is a type of specific phobia characterized by an excessive or irrational fear of being stared at or watched. People with scopophobia may feel anxious or panicked in situations where they feel that they are being watched or observed, even if there is no real threat. But have you ever felt a little nervous or self-conscious when you're being recorded or photographed? It's a completely normal feeling, and it happens to almost everyone at some point. But don't worry - there are a few simple tips and tricks that can help you feel more comfortable and confident in front of the camera. Whether you're taking selfies, participating in a video call, or posing for a professional photoshoot, these tips will help you rock the camera like a pro. So don't let your nerves get the best of you - take a deep breath, smile, and let your personality shine through. You've got this!
Practice makes perfect. The more you are in front of the camera, the more comfortable you will become. Start by taking photos of yourself or recording short videos for practice. You can even ask a friend or family member to take photos or videos of you to help you get used to being in front of the camera.
Know your purpose. If you have a specific goal in mind for the video or photo, it can help to have a clear understanding of what you want to achieve. This can help you feel more confident and focused when in front of the camera. What do you want your photos to convey? Think about the emotions and ideas you want your photos to evoke in your audience.
Find your light. Lighting can make a big difference in how you look on camera. Try to find a well-lit area, or use natural light if possible. Avoid standing directly under a light source, as this can create harsh shadows on your face.
Don’t be an angry bird with those crossed arms!
Stand up straight with naturals smiles.
Pay attention to your body language. Standing or sitting with good posture can make a huge difference in how you look and feel on camera. Avoid crossing your arms or hunching over, as this can make you look closed off or uncomfortable. Instead, try standing or sitting up straight with your shoulders back. More on Body Language Here.
Take breaks. If you start to feel overwhelmed or self-conscious, it's okay to take a break. Step away from the camera for a few minutes, take some deep breaths, and then come back when you feel ready.
Don't take yourself too seriously. It's okay to make mistakes or be imperfect on camera. Remember that no one is perfect, and it's important to have a sense of humor about it.
The key to feeling comfortable in front of the camera is practice and patience. It takes time to get used to being recorded or photographed, but with a little bit of effort and some helpful tips, you can feel more confident and at ease in front of the lens.
Choosing the right photographer. Maybe the most important tip because it can greatly affect the outcome of your photoshoot. A photographer who makes you feel comfortable and at ease is more likely to capture natural, authentic photos that reflect your personality and style. On the other hand, if you feel uncomfortable or self-conscious in front of the camera, it can be difficult to relax and be yourself, which can result in stiff, posed photos that don't capture the real you.
At 805.MEDIA we understand the importance of putting our clients at ease in front of the camera. Working with thousands of people over the years from large events to small intimate one on one sessions we strive to create a relaxed and supportive atmosphere, and provide direction and guidance to help you pose and express yourself naturally. Our goal is to help you feel comfortable and confident throughout the photoshoot, so we can capture beautiful, authentic photos that truly reflect who you are. By hiring us as your photographers, you can trust that we will make you feel comfortable in front of the camera and help you achieve the natural, authentic photos you desire.
Ashley of 805.MEDIA
“They kept me feeling at ease... a feat in itself!
While this seems like an easy task, it is something not all photographers and videographers excel at...”
